The Webmaster Certification Standard
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Certified Associate Webmaster (CAW)
Assessment Exam
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WOW Academy offers the CAW assessment exam which helps determine the current skill level of a student seeking CAW Certification. Since students have various levels of self training, students are encouraged to take this assessment exam first to determine on which courses and topics you will want to focus on. Some advanced students may find they are ready to take the official CAW exam now. Once you have completed your training you are encouraged to practice with the CAW assessment exam to sharpen your Webmaster skills until you feel you are ready to take the Official CAW exam. Each time you attempt the CAW assessment exam you will be presented with a new set of randomly selected questions similar to those found on the official CAW exam.

CAW Assessment Exam Fees
The CAW Assessment Exam is $10 for students taking WOW Academy courses and $20 for those not taking WOW Academy courses. The assessment exam is offer online with us at any time. (Register Now)


CAW Assessment Exam Specifics
The CAW assessment exam contains 64 questions. Examinees have 90 minutes to complete the exam. Examinees scoring 70% have demonstrated that they have the skills needed to pass the real CAW exam. No certification is awarded for receiving a passing score on the CAW assessment exam.

CAW Assessment Domains and Topics
Listed below are the domains and topics addressed in the CAW Assessment exam. These are the same skills found on the real CAW exam. The WOW Academy courses map well to the CAW domains and topics. Training centers are encouraged to ensure that their courses map well to these domains and topics to ensure students have the best chance of passing the CAW exam.

  • Internet Basics 10%
  • Markup and Scripting 40%
  • Web Graphics 10%
  • Web Multimedia 5%
  • Web Site Design 10%
  • Web Site Management 7%
  • Legal Issues 3%
  • Web Accessibility 5%
  • Web Project Management 4%
  • Web Business Management 3%
  • Web Marketing 3%



Internet Basics
Content may include the following:
Important Internet committees
Basic workings of the Internet
Most common Web browsers
FTP
Basic workings of e-mail
Newsgroups
Real time and asynchronous communications
Web technologies, helper applications and plug-ins
Anti-virus software
Internet searching

Markup and CSS
Content may include the following:
HTML and its function as a markup language
History of HTML, including at least the latest three versions
Basic concepts of HTML/XHTML coding
HTML 4.0 and XHTML tags
Tables (including use for layout)
Forms
Lists
Frames (including the advantages and disadvantages)
Hyperlinks and anchors
Styles and cascading style sheets
Definition of colors within HTML documents
HTML code to integrate graphics and multimedia into Web pages
Server-side includes (including the advantages and disadvantages)
Basics of JavaScript and CGI

Web Graphics
Content may include the following:
Basic graphic issues
Issues related to background images
Basic color issues
Issues related to graphic file optimization
Use of digital cameras and scanners to acquire electronic images
Use of graphics software programs for creation and modification of Web graphics
Animated GIFs
Web design considerations via non-graphical browsers or devices

Web Multimedia
Content may include the following:
Basics of Web audio and video
Basics of streaming audio and video
Basics of the Flash format
HTML vs. Flash-based Web sites
Current multimedia standards

Web Site Management
Content may include the following:
File structure/organization of a Web site
Proofing a Web site before publishing it
Ongoing content management
Basics of networking
Basic site security issues (including anti-virus software)
Basic issues regarding servers, hardware, and infrastructure

Legal Issues
Content may include the following:
Basic elements of a contract
Issues regarding copyright, fair use, and trademarks
Issues regarding linking to external sites
Issues related to domain registration

Project Management
Content may include the following:
Basics of project management
Key features of project management software
Basic projects management concepts

Web Marketing
Content may include the following:
Strategies for creating an effective Web presence
Concepts important to selling on the Web
Use of meta tags in Web marketing

Web Business Management
Content may include the following:
Basics of e-commerce
Strategies for developing an e-commerce site
Basic concepts regarding contractors, employees, and partners

Web Accessibility
Content may include the following:
The W3C's Web Accessibility Initiative
Planning and coding for accessibility
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